Both have built and sold agencies of their own, and both now spend their working lives helping founders of small agencies make better decisions. In Many Minds they guide every session, keep the group focused on what matters, and bring their own experience to the table.

Mat has spent close to three decades in agencies, most of them as a founder. He built, grew and sold his own agency, which became the first company in the UK to be certified by Google in its specialist field.
Since 2021 he has worked as an independent advisor to founder-led agencies, typically from one to fifteen people, as a fractional C-level advisor and mentor. His focus is the harder part of leadership: making fewer, better decisions, and turning intent into progress that sticks.
“Mat is extremely knowledgeable and made our sessions feel like we were collaborating and not just being told what to do.”Collette Masso del Llano, co-founder, Contextful

Kelly grew her own agency from a kitchen table to the leading name in its niche, then exited. She knows the agency rollercoaster from the inside.
Now an agency advisor, she works with founders of nano, micro and small agencies to build businesses that are more profitable without taking over their lives, with equal parts strategy, critical thinking and supportive cheerleading. Her clients include Orange, Roost and Vinco, and her book, Lifestyle is a Plan, is on the way.
“Kelly is 100% in your corner, pushing you to succeed as much as you want to yourself.”Megan Dorian, founder, Orange